You've Got
8-Seconds To
Seal The Deal

Know What You're Gonna Say?

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You've Got
8-Seconds To
Seal The Deal

KNOW WHAT YOU'RE GONNA SAY?

You're Good At What You Do.
Real Good.

And even though you can do your thing brilliantly, getting the details of what you sell out of your head and onto the page feels hit-or-miss, at best.

You agonize over every word in your content. Spend days - sometimes weeks - getting your email to sound just right. You nervously press publish on that campaign - a trickle of sweat dripping between your boob crack - refreshing your inbox waiting for that first sale, except…it never comes.

What Am I Doing Wrong? Why Is No One Engaging With My Content? 

Why is No One Buying? Why Does The Internet Feel Like A Ghost Town, Population Tumbleweeds?

You’re spending something like 80% (sometimes more) of your time tapping a keyboard - that’s a lot of finger pushups. Which means knowing how to write (persuasively) is an essential skill.

But copywriters aren’t cheap: not for web pages, ads nor content. There’s a reason good copywriters get paid big bucks - their skills make your Stripe account work overtime. So what’s a shot calling creative solo boss to do? Get yourself a skilled copywriter (who's a strategic dynamo) that can also teach. *Waves hand.*

You're Good At What You Do. Real Good.

And even though you can do your thing brilliantly, getting the details of what you sell out of your head and onto the page feels hit-or-miss, at best.

You agonize over every word in your content. Spend days - sometimes weeks - getting your email to sound just right. You nervously press publish on that campaign - a trickle of sweat dripping between your boob crack - refreshing your inbox waiting for that first sale, except…it never comes.

What Am I Doing Wrong? Why Is No One Engaging With My Content?  Why is No One Buying? Why Does The Internet Feel Like A Ghost Town, Population Tumbleweeds?

You’re spending something like 80% (sometimes more) of your time tapping a keyboard - that’s a lot of finger pushups. Which means knowing how to write (persuasively) is an essential skill.

But copywriters aren’t cheap. There’s a reason good copywriters get paid big bucks - their skills make your Stripe account work overtime.

So what’s a shot calling creative solo boss to do? Get yourself a skilled copywriter (who's also a strategic dynamo) that can also teach. *Waves hand.*

Hey There!

My Name Is Liz Pabon

I’m a story ninja, pun master and advocate of wearing leggings as pants. As a professional brand copywriter and content creation educator, I teach you how to transform your bottom line with nothing more than words (and strategy) because it’s not just about getting attention and adulation - it’s about keeping it and going the distance.

From more genuine engagement, more opt-ins to your email list or more bookings and sales, when you understand what attracts and deters your buyers, you’re not just playing the marketing hype short game; you’re playing the strategy long game.

My background (and training) is in advertising which I’ve translated into a course creation business, a boutique brand agency and now a copywriting coaching and sales training business (I didn’t take a couple of workshops and call myself an Expert - these colorful stripes are over 17-years in the making) with one objective…to reinvent your life with nothing more than your words. *Curtsies in stretchy leggings.*

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Let's Do This
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Baby Steps

Not sure where to begin? Start with The Content Map. In about 5-minutes, you'll know what kind of content to create, so it sticks in all the right places.

GET. IN. THEIR. BELLY.
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Workshops

Simple. Fun. Eye-opening. Just a few words that’ve been tossed around describing my workshops - for when you wanna become a word wizard.

TEACH ME YOUR WAYS
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Hire Me

When you’re pressed for time reach out. But FIRST have a look at how I work my magic. Don't worry, I don’t saw anyone in half.

WEAVE YOUR MAGIC
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Not the same old advice

All you folks out there in IG land: listen up! Pay close attention to what Liz has to say, cuz she’s the queen wizard of words. Better yet BUY her course, do the word work and see the reactions from your own community. ‘License to Thrill’ is NOT the same old regurgitated  “do it this way crap”. It is the way to get attention and say your stuff in the best way possible for your audience. PLUS, her take on audience will be a big fat light bulb in your brain.

~Merry Cox

What I Believe

(AKA, NOT SO RANDOM THOUGHTS)

  • Everyone should own a business - at least once.
  • Being scrappy is a superpower
  • Color is beautiful: in fashion, in the home and in people.
  • There's no room for racism or sexism in a progressive world. None. Zip. Zero.
  • Being obedient is a soul crusher - and the last thing a woman should ever allow herself to become.
  • Chocolate is overrated (cake on the other hand).
  • A woman that can articulate her ideas is dangerous - and hot.
  • Being too much is probably your best quality.
  • Fruit as garnish is diabolical.
  • If you don’t take yourself, your time or what you do seriously, no one else will.
  • Nothing feels as good as clean sheets...
  • …except making your own money - that feels f*ng fantastic.
What I Believe

(AKA, NOT SO RANDOM THOUGHTS)

  • Everyone should own a business - at least once.
  • Being scrappy is a superpower.
  • Color is beautiful: in fashion, in nature and in people.
  • There's no room for racism or sexism in a progressive world. None. Zip. Zero.
  • Being obedient is a soul crusher - and the last thing a woman should ever allow herself to become.
  • Chocolate is overrated (cake on the other hand).
  • A woman that can articulate her ideas is dangerous - and hot.
  • Being too much is probably your best quality.
  • Fruit as garnish is diabolical.
  • If you don’t take yourself, your time or what you do seriously, no one else will.
  • Nothing feels as good as clean sheets.
  • …except making your own money - that feels f*ng fantastic.

Market Your Expertise

WITH STRATEGIC CONTENT 

Make this one change to fine tune your content marketing from pages of random brainstorming notes to strategic rocketship. Inside, I’ll show you how to turn every piece of content into marketing fuel. Enter your email to get the guide. Steps 2 & 3 are hot, hot, hot.

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