I’m Liz.
I Use Words
as a Weapon...

(for reinvention, for
persuasion, for profits)

Two Brands Walk Into a Bar…

Picture this with me…

You’re in a bar sipping on a Lemon Drop. 

It’s after 7:30pm on a Thursday.

As you lift the...

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How Not to Put Your Voice on Mute

Once upon a time, I worked in the high tech industry PAD (pre-advertising-days). 

I did my best to fit in with all the tech brainiacs –...

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A is for Authority, Not Asshole

There’s a stench in the air and it’s called conflict.

I see it over and over again…

Talented, skilled, results giving...

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The Secret to Curing Writers Block So You Can Write Anything Faster

A reader say’s:

“Writing my “About Me” page on my website has been a thorn in my side for way too long. I feel so stressed...

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Everyone tells you to Be You

They also tell you to differentiate what you do, but let’s be honest…

…being you isn’t a business proposition.

And, how...

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When You’re Waiting for Everything to Be Perfect First

Or Have Bills Paid Off. Or Until You’re Married or Find the Perfect Tufted Ottoman at HomeGoods or are 20 Pounds Lighter and a Lot Less...

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When You Resent Your Job, You Have Only One Option…Break the Law

It starts with the slow simmer of putting things off.

Followed by a hefty dose of resentment…

Which snow balls into a full blown case of not...

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Overwork, Overdoing, Overdelivering, Overcommitting. Stop it All Ready! Really…Stop.

The curse of the “good girl” looks like giving too much, too often.

Being at other peoples beck and call, the last one to leave the...

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Do It Afraid…Even if a Little Pee Comes Out

“I’m sorry I ignored you” the email began.

It was 2008.

I’m at my home office and this was the email I received from a young...

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How to Start an Online Business, Even if You Work Full Time, Without Losing Your Marbles or Your Savings

“I want to quit my corporate job and start an Online Business but I have no idea what to do first, help!”

Back in 2003, I started my...

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